Hands-on creative solutions for emerging & established brands.
I offer a wide array of services tailored to your needs.
Hands-on graphic design • brand design • marketing design • motion design • video assets • print assets • digital assets • web design, and UX.
Look at all those logos!
In “the business” we call a wall of logos like this trust signals. I’ve worked with all these brands, you can trust me with your brand, no matter the size. Anyway, logos!
Featured Work
Demo Reel
Who?
I am a Senior Creative Executive specializing in brand and marketing creative strategy for technology, gaming, media, and entertainment companies.
I make stuff.
I have expertise in all marketing channels, including digital (social media, display, landing page, front-end, SEO/SEM), video, print, OOH, events, and experiential marketing. I work with internal stakeholders to create optimized creative solutions and coordinate with internal teams, external contractors, and agencies.
I build high-performing creative teams.
As a skilled creative team manager, I excel at hiring, mentoring, staff development, goal-setting, and scheduling. I'm passionate about diversity hiring and believe it's a crucial aspect of effective management.
Articles
From time to time I publish articles. These days I write a lot about generative AI, but I also write about tech, entertainment, and media.
Introducing my AI art project, Serpenti Caldi. I'm using Generative AI to create fun and odd artwork. This is also an experiment in social media content and marketing, as I believe in continuously building my skills. Stay tuned for updates! Hit me on the Insta. Like and follow for clout (whatever that is).
Don’t be a stranger!
Drop me a line. Let’s work together.
arlansmith@gmail.com
718-809-6438
Located in Walnut Creek, California